Your Digital Reputation Lives Beyond Your Website
Establishing a Strong Presence Across Industry Trusted Roofing Resources by Heidi J. Ellsworth, Owner, HJE Consulting (Editor’s Note: Heidi J.
Read moreContractor Marketing
Getting More Search Results
Online Estimates Are Changing Google for Roofing Contractors by Heidi J. Ellsworth, Owner, HJE Consulting (Editor’s Note: Heidi J.
Read moreThe Power of a Question
Why Listening Is the Most Important Marketing Strategy in 2026 by Heidi J. Ellsworth, Owner, HJE Consulting (Editor’s Note:
Read moreTaking Advantage of the Season
Preparing Your Roofing Marketing for Hail Season & Severe Weather by Heidi J. Ellsworth, Owner, HJE Consulting (Editor’s Note:
Read moreGenerative Search Optimization
The Next Evolution of Roofing Marketing by Heidi J. Ellsworth, Owner, HJE Consulting (Editor’s Note: Heidi J. Ellsworth, a
Read moreGiving Back with Purpose
How the Davis Memorial Foundation Elevates Roofing Brands by Heidi J. Ellsworth, Owner, HJE Consulting (Editor’s Note: Heidi J.
Read moreMore Than Just a Visual
A Practical Guide for Field Teams & Marketers to Use Video by Heidi J. Ellsworth, Owner, HJE Consulting (Editor’s
Read moreThe Tool of Tomorrow: AI
Using AI as a Tool, Not a Crutch, is Essential for Success by Heidi J. Ellsworth, Owner, HJE Consulting
Read moreExpanding Opportunities
Diversifying Your Business Reinvigorates Marketing by Heidi J. Ellsworth, Owner, HJE Consulting (Editor’s Note: Heidi J. Ellsworth, a graduate
Read moreProductivity, Innovation, & Membership
Key Points to Keep in Mind for Your Business by Heidi J. Ellsworth, Owner, HJE Consulting (Editor’s Note: Heidi
Read moreDavis Memorial Foundation
The Importance of Giving Back in Marketing by Heidi J. Ellsworth, Owner, HJE Consulting (Editor’s Note: Heidi J. Ellsworth, a
Read moreIs Your Brand Fresh?
Updating Your Brand to Keep up With Consumer Behavior by Heidi J. Ellsworth, Owner, HJE Consulting (Editor’s Note: Heidi J.
Read moreContractor Marketing: Purpose-Driven Marketing
Taking Precautions to Put Money Where it Matters by Heidi J. Ellsworth, owner, HJE Consulting (Editor’s Note: Heidi J. Ellsworth,
Read moreContractor Marketing: Artificial Intelligence Finds Roofing
Effective Ways to Use AI to Help the Roofing Industry by Heidi J. Ellsworth, owner, HJE Consulting (Editor’s Note: Heidi
Read moreContractor Marketing: Asking Questions
Expand Success with Immediate Testimonials by Heidi J. Ellsworth, owner, HJE Consulting (Editor’s Note: Heidi J. Ellsworth, a graduate of
Read moreContractor Marketing: SkillsUSA
The Next Challenge for the Western States by Heidi J. Ellsworth, owner, HJE Consulting (Editor’s Note: Heidi J. Ellsworth,
Read moreContractor Marketing: Marketing Initiatives
How to Market Your Company More Efficiently by Heidi J. Ellsworth, owner, HJE Marketing (Editor’s Note: Heidi J. Ellsworth, a
Read moreContractor Marketing: Diversifying Your Business
Sales & Maintenance Programs Lead to Revenue Opportunities by Heidi J. Ellsworth, owner, HJE Consulting (Editor’s Note: Heidi J. Ellsworth,
Read moreContractor Marketing: Looking Ahead
Are You Working On Your Marketing Plan For 2023? by Heidi J. Ellsworth, owner, HJE Consulting (Editor’s Note: Heidi J.
Read moreContractor Marketing: After the Sale
Creating Company Promoters by Heidi J. Ellsworth, owner, HJE Consulting (Editor’s Note: Heidi J. Ellsworth, a graduate of the University
Read moreContractor Marketing: RT3
Recruiting & Technology by Heidi J. Ellsworth, owner, HJE Consulting (Editor’s Note: Heidi J. Ellsworth, a graduate of the University
Read moreContractor Marketing: LinkedIn
A Networking Tool for Success by Heidi J. Ellsworth, owner, HJE Consulting
Read moreContractor Marketing: Make Time for Networking
Networking is the Best Kind of Marketing by Heidi J. Ellsworth, owner, HJE Consulting
Read moreContractor Marketing: The Value of Brutal Honesty
Maintain Communication to Keep Your Brand Strong by Heidi J. Ellsworth, owner, HJE Consulting
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