Sales Tool

IKO®, a North American pioneer in the manufacturing of residential and commercial roofing products, has announced the launch of ROOFPRO™ WORX, a tool that offers residential roofing contractors the ability to automate their sales process. The powerful tool allows them to offer homeowners an online shopping experience. It also helps garner better-informed prospects, generate higher-quality leads, and achieve stronger closing rates. This new program is offered exclusively to IKO Select and Craftsman Premier members of IKO’s ROOFPRO Contractor Loyalty Program.

Features include: a contactless, self-service experience for homeowners to schedule appointments and get project estimates; a personalized company profile on where homeowners can learn about local contractors and request a quote online; integration with Google® aerial mapping for more precise area and pitch measurements for system-generated estimates; a homeowner portal for document exchange, electronic signatures, and communication; the ability to build a custom product catalog for quoting jobs; and access to a ROOFPRO CRM tool, which provides contractors with access to the leads captured by WORX.