OMG® Roofing Products has hired Mara Chapin as the company’s new digital marketing specialist. In her new role, Chapin is responsible for all digital marketing activities for OMG Roofing Products, including managing the company websites, social media, and mobile marketing activities. She is based in Agawam, Massachusetts, and reports to Sam Everett, director of marketing communications.
Chapin joins OMG Roofing from Market Mentors, a local marketing agency where she managed digital marketing and social media activities. Earlier she had been involved in social media and marketing at Smith & Wesson and Troy Industries. She holds a Bachelor of Science Degree in business administration from Bryant University in Smithfield, Rhode Island.
OMG Roofing Products is a leading manufacturer of commercial roofing products including specialty fasteners, adhesives, edge metal systems, drains, pipe supports, and advanced productivity tools. The company’s focus is delivering products and services that improve contractor productivity and enhance roof system performance.